Privacy Policy
Last updated: April 4, 2025
Bloom & Buzz Apiary ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or make a purchase from us.
1. Information We Collect
We collect information you provide directly to us, including:
- Name, email address, phone number, and mailing address — when you place an order, create an account, or fill out our contact form
- Payment information — processed securely through our payment provider; we do not store your full credit card details
- Order history and purchase details — to fulfill and manage your orders
- Email address — when you voluntarily sign up for our mailing list
We also collect certain information automatically when you visit our site, including:
- Usage data — pages visited, time spent on site, referring URLs
- Device and browser information — browser type, operating system, IP address
- Cookies and tracking data — via Google Analytics and WooCommerce session cookies
2. How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders
- Send order confirmations, shipping updates, and receipts
- Respond to your questions submitted through our contact form
- Send marketing emails and newsletters (only if you have opted in)
- Improve our website and understand how visitors use it
- Comply with legal obligations
3. Google Analytics
We use Google Analytics to help us understand how visitors interact with our site. Google Analytics collects data such as pages visited, time on site, and general location. This data is aggregated and does not identify you personally.
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
4. Cookies
Our website uses cookies — small files stored on your device — for the following purposes:
- Essential cookies — required for WooCommerce shopping cart functionality
- Analytics cookies — used by Google Analytics to track site usage
- Preference cookies — to remember your settings
You can control cookies through your browser settings. Disabling certain cookies may affect the functionality of our store.
5. Email Marketing
If you subscribe to our mailing list, we will send you updates, promotions, and apiary-related content. You can unsubscribe at any time by clicking the “Unsubscribe” link at the bottom of any email. We will never sell or share your email address with third parties for their marketing purposes.
6. Sharing Your Information
We do not sell your personal information. We may share your data with trusted third parties only as necessary to operate our business, including:
- Payment processors — to securely handle transactions
- Shipping carriers — to deliver your orders
- Email marketing platforms — to send communications you have opted into
- Analytics providers — such as Google Analytics
- Legal authorities — if required by law or to protect our rights
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including maintaining order records for tax and legal purposes. You may request deletion of your data at any time (see Section 9).
8. Data Security
We take reasonable technical and organizational measures to protect your personal information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
9. Your Rights
You have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Opt out of marketing communications at any time
- Request that we stop processing your data in certain circumstances
To exercise any of these rights, please contact us using the information in Section 11.
10. Children's Privacy
Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us and we will delete it promptly.
11. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
Bloom & Buzz Apiary Yuma, Tennessee; support@bloomandbuzz.com; (731) 415-3664
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page. We encourage you to review this page periodically.